The Shopper Journey

Nikki Baird of the Retail Systems Research opened the conversation about the ‘shopper journey’ and what it means in today’s consumer experience. She brings up the stance that in retail, “It’s not about how you want to sell. It’s about how consumers want to buy,” and that the sale is “an outcome, not a strategy.”

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Grocers Earn Top Spots in Customer Experience

The Temkin Experience Ratings have been published for the past six years as a standard benchmark of customer experience. 10,000 U.S. consumers rate their interactions with 294 companies across 20 industries. In their 2016 report, several grocers scored in the top spots for customer experience.

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Unmanned Convenience Stores: Are We Ready?

Unmanned Convenience Shop Opens in Sweden

An unstaffed convenience store is making quite a splash in industry news. In the 480 square foot store, there is no cashier. Payment is collected monthly via an invoice.

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The In-Store Experience is More Important Than Ever

According to the TimeTrade.com State of Retail 2016, customers still want an in-store experience. They want to touch and feel things, with prompt and personalized service. In fact, according to the report, customers are visiting stores more than last year, so the in-store experience is more crucial than ever.

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